I’ve been a long time Redditor and an Apollo user for about a year. I even paid for it. The main draw for me was the lack of advertising. In the back of my head I kept thinking that it couldn’t last. Reddit is losing revenue from the lack of advertising views. It didn’t

To me, Reddit’s sky high pricing for the use of the API is intended to kill off apps like Apollo and for its users to move to the advertising filled web site or its own app, which I’ve never used.

If Huffman came out and said this was a revenue move right off would everyone be as upset as they are? Are people upset because Huffman completely mishandled the move or because they got their ad free experience turned off? If Reddit had an app the same quality as Apollo only with ads, would they be OK with it. I’ve only used Apollo so I can’t speak to the other apps.

I can’t blame Reddit for wanting to make money. It doesn’t make a profit. Investors have to keep pouring in money to keep it going. They’re going to want to see a return on their investment at some point. Usually they cash in on an IPO, but IPO’s are generally only successful if the corporation looks like it will be profitable or at least the stock price continues to go up. That’s how capitalism works.

In my case, I probably would have left regardless. I can’t stand adds in my feed. I probably wouldn’t have heard of lemmy or kbin if there hadn’t been such an uproar. So I’m glad it went the way it did.

  • Hamartiogonic@sopuli.xyz
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    1 year ago

    Ad revenue should convince the investors. Who cares if there’s no real content besides automated reposts and bot spam, as long as there are some users who they can shower with an endless stream of ads.

    • NightOwl@lemmy.one
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      1 year ago

      Yeah, and with ip logs and ad click throughs and people also providing comments that can form a personality type that type of data can be useful to marketers to see what people with certain interests go on to buy. Add downloading the official app on smartphones with the permission requests, and that’s even more data to provide. Especially if the app is able to get info like your email address or phone to then connect to a public directory.