We are targeting the original Loaded audience who are now living happily at home with their wife and kids but still reminisce about their nights spent clubbing until 3am, drinking £1 shots, with a bedroom covered in posters of half-naked women,” Levy said.

So it’s ‘tosstalgia’ then?

The porn fairy was, very often, more of someone quickly dumping something they didn’t want found.

However, the really big piles were sometimes a person’s little self-love spot away from their home, for one reason or another.

My grandparents lived adjacent to a big stretch of woodland. A half hour hike away from their house, and there was a run down old shack that had hundreds of various magazines. Just the slowly decaying stacks of playboy were astounding in number, and went back decades, though with plenty of gaps.

Best guess on that one was a specific gentleman that had owned the land, or his son. The overgrown path that was barely detectable led roughly towards their house. Considering the rather fiery and hyper-religious nature of the lady of the house, it could have been either, though if it was the son, he had picked up a lot of old issues at some point. Which, some people do.

But there were penthouses and hustlers too. It was kinda crazy.

Heard the editor being interviewed on Radio4 Today Programme this morning.

I heard that and was quite surprised as it seems unnecessary and rather a blatant appeal to nostalgia. I can’t see it lasting long, a bit like the readership in the sack. Amirite?

This 90s throwback is bizarre.

No, Bizarre was like Loaded for goths and was a much better read. As a sister publication to the Fortean Times, it covered similar content but in a bit more in-your-face manner than the tweedy FT. It was also threatening a comeback a fee years back but nothing came of it. That would have been more interesting.

Do people really think there will be demand

reads like a Sunday Sport article

You mean the Sunday Sport, the newspaper that’s been in print for nearly 30 years?

Interesting thought experiment - since the magazine is online only - are the nonces going to have to print out the magazine now to leave it in shubbery for kids to find? Those reddit threads where every man over the age of 40 seems to have a story about finding porn mags in bushes always had a creepy undertone. I’m not sure that the ‘porn fairy’ commenters sometimes refer to was a very savoury character.

I still believe in the Porn Fairy. I think it deserves a separate post…