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The dude in charge wasn’t even a billionaire. He was just some founder whose company wasn’t doing all that well, financially. I think his peak net worth was something like $25 million, and that was mostly in stock in his doomed company. $25 million is nothing to sneeze at, but it’s also not quite enough money to explain the dude’s arrogance.
This meme format works best to absurdly overstate the uselessness of something you find mildly annoying. That’s when it’s funniest, because the criticisms are grounded in something real, and the low-stakes controversy makes the aggressive tone funny in context.