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Cake day: July 16th, 2023

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  • Don’t start a business without a plan to handle all the stuff that is not your product.

    If you are good at whatever your product is you are not automatically good at building and leading an enterprise (a company), and that may destroy your ambitions… In other words: Even if you have a very promising product you may fail due to completely unrelated organisational hassles because starting a business will drag you into processes that will drain ressources and your brain for completely different stuff, be it financial, legal, hiring and firing staff, customers (customers…), renting, ordering, offering, paper works, ecology and what not.

    This shit can and will hurt, in the core meaning of the word, if you are not prepared.