I mean how else? I just started a virtual private server up (chose hetzner for this), secured it as best I can, setup cloudflare for it to proxy the IP for security through obscurity, and used the lemmy easy deploy script by ubergeek77 on GitHub; If you want a more detailed guide that will take more time

Eldritch blast!

Running my own instance and commenting a lot

I would think it’s fairly obvious they are from the UK seeing as they are using the pound symbol for their money - and contracts for employment are king in the UK if I remember correctly